** Shares in Ubisoft UBIP.PA rise as much as 4.3% after Bloomberg News reported that Chinese investment holding Tencent 0700.HK and the Guillemot family are said to mull a new venture for the video game producer's assets
** TP ICAP MidCap analyst Charles-Louis Planade points to the rumours as the reason behind the share reaction, after Ubisoft's market cap hit the 1.5 bln euro ($1.54 bln) mark on Tuesday's close, having wiped off nearly half of its value in 12 months
** Ubisoft's spokesperson said in an e-mailed statement that no comments will be made until a strategic review has been completed
** "Ubisoft will inform the market in accordance with applicable regulations if and once a transaction materializes," he adds
** At 0928 GMT, the stock is up 3.3%, among top gainers on France's SBF 120 index .SBF120 and on track for its best day since end-December if the gains hold
($1 = 0.9712 euros)
(Reporting by Mateusz Rabiega)
((Mateusz.rabiega@thomsonreuters.com;))
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