On Thursday, PodcastOne (NASDAQ:PODC) announced that it had moved its existing programming network to Amazon.Com Inc’s (NASDAQ:AMZN) hosting service ART19.
ART19 is a podcast distribution and monetization service that lets customers manage content and ad operations in one place.
ART19 is a podcast hosting service that gives publishers and advertisers full control of their audio experience to better serve listeners, the company said.
Also Read: Spotify Hits Milestone: $10 Billion Paid to Music Industry in 2024, $60 Billion Since Founding
With a robust suite of publishing, distribution, monetization, and reporting tools, ART19 provides end-to-end solutions that allow podcast creators to connect with brands and develop measurable campaigns.
PodcastOne’s full roster of top-ranked podcasts includes programming across genres such as Barely Famous, The Bitch Bible, LadyGang, Gals on the Go, The Prosecutors, Court Junkie, Cold Case Files, I Survived, and Varnamtown.
ART19’s advanced analytics and audience data on demographics, engagement metrics, and ad performance gives PodcastOne and its roster of top-performing podcasts a deeper understanding of listener behavior, making it easier to strengthen content that attracts, targets and retains advertisers and audiences.
The move streamlines PodcastOne’s hosting capabilities while driving additional monetization opportunities. It will enable PodcastOne to unlock new monetization streams, optimize operations, and deliver even more value to advertisers and content creators.
PodcastOne can implement programmatic advertising and direct sponsorship integrations by leveraging ART19’s advanced tools for dynamic ad insertion.
PodcastOne CEO Kit Gray said the move ensures the stability of its current monetization streams and unlocks new growth opportunities.
ART19 CEO Sean Carr noted the addition of PodcastOne titles amplified its reach across a terrific new spectrum of personalized audio entertainment, enabling it to offer more meaningful connections between audiences and brands.
Price Action: PODC stock closed lower by 0.92% at $2.15 Wednesday.
Also Read:
Photo by DC Studio via Shutterstock
Up Next: Transform your trading with Benzinga Edge's one-of-a-kind market trade ideas and tools. Click now to access unique insights that can set you ahead in today's competitive market.
Get the latest stock analysis from Benzinga?
This article EXCLUSIVE: PodcastOne Partners With Amazon For Distribution, Expanding Monetization and Ad Targeting for Top Podcasts originally appeared on Benzinga.com
© 2025 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
免责声明:投资有风险,本文并非投资建议,以上内容不应被视为任何金融产品的购买或出售要约、建议或邀请,作者或其他用户的任何相关讨论、评论或帖子也不应被视为此类内容。本文仅供一般参考,不考虑您的个人投资目标、财务状况或需求。TTM对信息的准确性和完整性不承担任何责任或保证,投资者应自行研究并在投资前寻求专业建议。