Release Date: February 13, 2025
For the complete transcript of the earnings call, please refer to the full earnings call transcript.
Q: Can you elaborate on the strategy for pricing and bundling, particularly focusing on presence products and specific customer populations within the hosting business? How impactful do you think this could be compared to last year's productivity efforts? A: Amanpal Bhutani, CEO: The pricing and bundling program exceeded expectations in 2024, and we have significant targets for 2025. We are evolving from a product-centric to a customer cohort-based approach, starting with the hosting business. This involves continuous experimentation to find the best bundles and pricing strategies that benefit both customers and shareholders.
Q: What are the drivers for returning to customer growth in 2025, and what is the timeline for this growth? A: Mark McCaffrey, CFO: Our focus is on acquiring high-quality customers with intent, which impacts metrics like average order size and retention rates. We faced headwinds from divestitures and ended deep discounting, but these are abating. We see solid traffic at the top of the funnel and positive signs from our Airo strategy, which supports our confidence in returning to customer growth.
Q: How do you view the monetization phase of Airo and Airo Plus, and what triggered the earlier-than-planned entry into this phase? A: Amanpal Bhutani, CEO: Discovery and engagement with Airo have gone very well, leading us to pull forward monetization. Airo has become a significant path for website starts, and we are seeing positive metrics like improved retention rates and product attach. Airo Plus, launched in Q4, will include innovative products, enhancing customer value.
Q: Can you provide insights into the revenue growth for 2025 and any headwinds, such as FX impacts? A: Mark McCaffrey, CFO: Bookings momentum continues, but FX had a small impact in the second half of 2024, which will roll into 2025. We expect bookings to outpace revenue, with FX impacts being relatively small overall.
Q: What are the expectations for GPV growth, and is there still significant potential for penetration into the customer base? A: Amanpal Bhutani, CEO: We aim to continue GPV growth at a fast pace, focusing on profitable growth. The largest contributor to GPV growth is our existing customer base, which we have only begun to penetrate. There is significant potential for further growth.
For the complete transcript of the earnings call, please refer to the full earnings call transcript.
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