Release Date: February 26, 2025
For the complete transcript of the earnings call, please refer to the full earnings call transcript.
Q: Can you provide an update on the destocking issue mentioned in the press release? A: Jean Madar, CEO, explained that the gap between sell-in and sell-out has reduced significantly in the last few months, indicating that the destocking issue is not as severe as it was throughout 2024. Michel Atwood, CFO, added that the destocking effect was mostly felt in the first nine months of 2024, with only a moderate impact in the fourth quarter, and they are now comfortable that the worst is behind them.
Q: How do you view the competitive landscape in the fragrance market, and do you expect to gain market share in 2025? A: Michel Atwood noted that while the market has been strong, the growth of their peer group has been below the overall market, with many competitors experiencing eroding operating margins. Jean Madar expressed confidence in gaining market share in 2025 due to their strong innovation pipeline, including blockbusters for Ferragamo, Cavalli, and MCM, as well as important extensions for brands like Jimmy Choo and Montblanc.
Q: When will the Ferragamo blockbuster launch, and what markets will it target? A: Jean Madar stated that the Ferragamo blockbuster will start selling in the second quarter of 2025, with sales accelerating in the third quarter. Key markets include the USA, Italy, and Mexico, with potential growth opportunities in China despite current challenges.
Q: Are there any specific markets where you expect more moderation in growth, and what are your expectations for promotional levels in 2025? A: Michel Atwood mentioned that while the US market saw strong growth in early 2024, it moderated in the fourth quarter. They expect mid-single-digit growth industry-wide in 2025. Jean Madar added that promotional levels are expected to remain similar to 2024, with significant investments in advertising and promotion to ensure future sales.
Q: Can you discuss the performance of smaller brands and your expectations for them in 2025? A: Michel Atwood explained that smaller brands can be more volatile due to their size and geographic footprint. They focus on growing their largest brands while giving appropriate attention to smaller ones. Jean Madar highlighted that innovation is key for smaller brands, and they expect growth for brands like MCM in 2025 due to new collections.
For the complete transcript of the earnings call, please refer to the full earnings call transcript.
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