Bright Future Technology Holdings (HKG:1351) expects a minimum loss attributable to the owners of 4.7 million yuan for 2024, against an attributable profit of 14.8 million yuan in 2023, a Monday Hong Kong bourse filing said.

The intelligent marketing solutions company attributed the expected swing to a decline in gross profit resulting from an increase in costs and discounts provided to the company, a decrease in government grants, and a reduction in other gains.

Shares of the company closed over 2% higher on Tuesday.