Share the Good is part of Regions’ commitment to supporting the company’s growing, vibrant markets through greater financial literacy.
BIRMINGHAM, Ala., April 02, 2025--(BUSINESS WIRE)--Regions Bank on Wednesday announced the launch of a bank-wide volunteer initiative as part of its Financial Literacy Month celebration this April.
Creating greater financial wellness is a key component of Regions’ community engagement strategy. And in the coming days and weeks, Regions will be organizing Share the Good financial wellness events across the company’s multi-state footprint, building on a 16-year tradition in which associates from across Regions’ markets come together under the Share the Good banner to support their communities and volunteer.
"Increasing financial wellness is the right thing to do – to help ensure every person has the opportunity for financial success," said Leroy Abrahams, head of Community Engagement at Regions. "It’s also an investment in our communities. When people have a greater understanding of their finances, they make better decisions. By establishing a better situation today for themselves and their families, they’re also building generational wealth and creating a healthier economy. And that benefits all of us."
Regions executes on its commitment to financial wellness in several ways. First, the bank provides easily accessible, no-cost financial education courses to anyone, whether they’re a Regions customer or not. Regions Next Step® curriculum includes customized tools, online resources, webinars, podcasts and in-person sessions covering topics ranging from budgeting, to saving and understanding credit, to insights for small-business owners, college students and people planning for retirement – and every life event and milestone in between.
"Building Financial Confidence" is the theme for this year’s Share the Good program, and associates across Regions’ markets will be working with community partners all month to host financial education events for a variety of audiences. Examples include:
Along with community events, Regions bankers and branch associates will be hosting financial wellness activities throughout the month, including the following:
Like financial wellness, giving back is a key part of Regions’ culture and community engagement strategy. So, aligning these efforts in April – which is also National Volunteer Month – emphasizes the importance of both at the bank.
"April is always an exciting time at Regions," said Gina Sian, head of the Regions Making Life Better Institute. "As we celebrate both Volunteer and Financial Literacy Month, adding our Share the Good campaign to the mix gives our associates a perfect opportunity to volunteer together and share the ‘goodness’ and importance of financial education to young ones and young once, at schools, businesses and nonprofit organizations."
Approximately 1.6 million people received financial education from Regions in 2024. Volunteers, including certified Regions Next Step Ambassadors, are specially trained to deliver the material and present tailored courses to K-12 and college students, small-business owners, new homeowners, veterans, people with disabilities, seniors and more.
The full array of Regions Next Step financial wellness resources can be found at www.regions.com/nextstep. Examples of how associates work with community partners to deliver these programs can be found in the annual Shared Value Report and the Community Engagement section of Regions’ news website, Doing More Today.
About Regions Financial Corporation
Regions Financial Corporation (NYSE:RF), with $157 billion in assets, is a member of the S&P 500 Index and is one of the nation’s largest full-service providers of consumer and commercial banking, wealth management, and mortgage products and services. Regions serves customers across the South, Midwest and Texas, and through its subsidiary, Regions Bank, operates approximately 1,250 banking offices and more than 2,000 ATMs. Regions Bank is an Equal Housing Lender and Member FDIC. Additional information about Regions and its full line of products and services can be found at www.regions.com.
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Contacts
Media Contact:
Jennifer Elmore
Regions Bank
205-264-4551
Regions News Online: regions.doingmoretoday.com
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