Netflix's Top Line Higher on Better-Than-Expected Subscriptions, Ad Revenue -- Market Talk

Dow Jones
04-18

1618 ET - Netflix's revenue increased 13% to $10.54 billion in the first quarter, boosted by membership growth and higher pricing, the company says. The higher top line, which topped Wall Street's forecast, stems from better-than-expected subscription and ad revenue, though the company notes ad revenue is still very small relative to subscription revenue. The company guides for 2Q sales growth of 15% and backs its 2025 outlook for sales of $43.5 billion to $44.5 billion, "which assumes healthy member growth, higher subscription pricing and a rough doubling of our ad revenue." Shares rise 4.5% in post-market trading. (connor.hart@wsj.com)

 

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April 17, 2025 16:20 ET (20:20 GMT)

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