1558 ET [Dow Jones]--L'Oréal wants to help Walmart accelerate its expansion into beauty, but year to date its sales in Walmart aren't positive, executives of the French beauty company say on a call with analysts. L'Oréal is discussing the way the retailer is approaching theft, noting that if they want to sell beauty, they need to allow the consumer to have the impulse purchase experience. "Having to call a sales assistant that comes from the other side of the store to sell you or to give you a lipstick is not necessarily the best way to accelerate beauty." L'Oréal wouldn't say that it has benefited from Walmart's acceleration into beauty. However, Walmart is working with them to address these concerns. "They [Walmart] are very positive about working on these issues and developing the category because it's a big potential for us and for them." (sabela.ojea@wsj.com)
(END) Dow Jones Newswires
April 17, 2025 16:09 ET (20:09 GMT)
Copyright (c) 2025 Dow Jones & Company, Inc.
免责声明：投资有风险，本文并非投资建议，以上内容不应被视为任何金融产品的购买或出售要约、建议或邀请，作者或其他用户的任何相关讨论、评论或帖子也不应被视为此类内容。本文仅供一般参考，不考虑您的个人投资目标、财务状况或需求。TTM对信息的准确性和完整性不承担任何责任或保证，投资者应自行研究并在投资前寻求专业建议。